What does it mean to be a successful hotel or venue in 2019? Well, many things — but for starters, you have to get to know the modern guest. Whether catering to the individual traveler or larger groups (or both), hoteliers are tasked with the responsibility of identifying, understanding and attending to the needs and...
In today’s world, and our ever-competitive and demanding economic landscape, what makes the perfect meeting? Are meetings in, or are they out? Do we love them, or do we hate them? What types of gatherings promote on-going collaboration for employees? These are some of the questions amongst planners and venues, both big and small, who...
As Malcolm Gladwell points out, “Look at the world around you. It may seem like an immovable, implacable place. It is not. With the slightest push—in just the right place—it can be tipped.” This rings especially true for the vacation rental and timeshare market which simply isn’t what it used to be. With the emergence...
In the world of hospitality, effectively managing and marketing your hotel or venue space is no small task. Not only are events complex in nature with respect to their many moving parts — but guests and attendees are continuously raising the bar on their expectations. Whether you’re hoping to tap into large-scale events, leverage your...
By Lauren Hall, Founder & CEO, iVvy Any hotelier knows that group travel often represents a big score (from a revenue perspective) for their property. After all, an otherwise slow week or time of year (shoulder season) can experience a quick and profitable uptick following a large-scale booking on behalf of a group or meeting....
The group booking process is broken. It’s a polarizing reality that all hospitality professionals know to be true. Group business — small groups, specifically — represent a wealth of potential revenue to hotels, but that revenue is often beyond tangible reach. Why? Because the operational structure put in place to support small group business was...
New Integration with iVvy to provide SMS with new generation advanced sales and catering capabilities iVvy Inc., the award-winning Venue Management Software company, today announced a partnership with Springer-Miller Systems (SMS) the leading guest-centric hospitality management system. The integration between the two industry leaders will strengthen Springer Miller’s sales and catering capabilities, empowering hotel customers...
Ask any business owner what the primary marker of a successful operation is, and they will likely share the same answer — profit. In the case of hospitality, hoteliers aren’t only focused on achieving the ideal guest experience; they’re also continually searching for ways to increase their bottom line. After all, operating a successful hotel...
Fastest growing new generation venue management company will showcase latest groups and events technology at HSMAI’s Revenue Optimization Conference in Minneapolis iVvy Inc., the leading Venue Management Software company, today announced they will be exhibiting their award-winning technology at the 2019 Revenue Optimization Conference (ROC) in Minneapolis. ROC, organized by the Hospitality Sales and Marketing...
The digital era that we find ourselves in can be viewed from two perspectives – one in which companies are inspired by the new possibilities of the digital revolution and one in which technological investment is an overly costly expenditure. Technology seems to be on a fast-track to evolution, meaning platforms that emerged just a...