Tag: Jason G. Bryant

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Nor1 and Infor Implement Real-Time, Two-Way Integration at Highgate Hotels
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Nor1 and Infor Implement Real-Time, Two-Way Integration at Highgate Hotels

Two Respected Hospitality Technology Companies Work Together to Provide Value to Highgate and its Guests Nor1, a global leader in hospitality upgrade, upsell, and merchandising technology, and Infor, a global leader in business cloud software specialized by industry, today announced a successful deployment with Highgate Hotels. The project encompassed a real-time, two-way integration between Infor...

Why Traditional Hotel Front Desk Upsell Is Not Enough
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Why Traditional Hotel Front Desk Upsell Is Not Enough

Unlike many tech companies, Drift, a conversational marketing platform, and Wistia, a video marketing company, are best known for their outstanding customer service. While many people still imagine tech companies as silent rooms full of introverted engineers (except those of us in tech, who know better), tech companies that rely on the ideal combination of...

Why Machine Learning is Critical to Effective Upselling
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Why Machine Learning is Critical to Effective Upselling

Upselling has traditionally been a guessing game. Trial and error. In fact, an article from not all that long ago suggested that the front desk should “gauge the needs of callers and walk-ins” then offer relevant upselling opportunities. In effect, asking the front desk to do something they aren’t really meant to do nor have...

Nor1 Joins HEDNA to Help Shape the Future of Attribute-Based Pricing
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Nor1 Joins HEDNA to Help Shape the Future of Attribute-Based Pricing

The hospitality industry’s most profitable upsell platform brings its 15 years of innovation and expertise to the workgroup focusing on Attribute-Based Pricing Nor1, the global leader in hospitality upgrade, upsell, and merchandising technology today announced the company has joined the Hotel Electronic Distribution Network Association (HEDNA). Nor1 will be focused on supporting and advancing the...

How To Think About Upselling: Guest Engagement, Intelligence, and ROI
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How To Think About Upselling: Guest Engagement, Intelligence, and ROI

If there’s one area where hotels are saturated with choice and saddled with decisions, it is in hotel technology. In-room-, wearable-, mobile-, legacy-, cloud-, admin-, PMS-, CRM-, app-, voice-technology. Within each category, a growing number of options leaves many hotel executives spending more and more time trying to find solutions that will generate revenue and...

Nor1’s PRiME Decision Platform with Real-Time Merchandising Banners Driving Double-Digit Conversion Rate For Hotels
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Nor1’s PRiME Decision Platform with Real-Time Merchandising Banners Driving Double-Digit Conversion Rate For Hotels

Data-driven merchandising banners reflect true inventory through integration and trigger guests to respond to highly relevant and timely offers Nor1, the global leader in hospitality upgrade, upsell, and merchandising technology, today announces the launch of game-changing merchandising features to their flagship product, eStandby®. These inventory-based guest communications trigger bookings and upsell, and have driven conversion...

Nor1 Selects Puzzle Partner as Strategic Content Partner and PR Agency of Record
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Nor1 Selects Puzzle Partner as Strategic Content Partner and PR Agency of Record

B2B technology marketing agency to showcase Nor1 brand story and increase awareness of one of the industry’s most innovative technology companies Nor1, the global leader in hospitality upgrade, upsell, and merchandising technology is proud to announce that they have selected Puzzle Partner, the most trusted B2B travel and hospitality technology marketing agency as their strategic...

Machine Learning Myths Busted: How Understanding Machine Learning Will Give Your Hotel A Competitive Advantage
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Machine Learning Myths Busted: How Understanding Machine Learning Will Give Your Hotel A Competitive Advantage

In the competitive race for guests, Airbnb fares better every year. As of April 2019, Airbnb had demonstrated a 45% increase in bookings year over year and a 62.5% increase in arrivals (iPropertyManagement). This success is due mainly to the company’s use of machine learning (ML) technology to optimize their search and booking process. Airbnb...

Nor1 Expands Presence in Middle East, Welcomes Hasan Barakat as Regional Director, Business Development, Middle East
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Nor1 Expands Presence in Middle East, Welcomes Hasan Barakat as Regional Director, Business Development, Middle East

Nor1, the industry’s most profitable upsell platform, and the global leader in hospitality upgrade, upsell, and merchandising technology is pleased to announce and welcome Hasan Barakat as Regional Director, Business Development.  Mr. Barakat, based in Nor1’s Dubai office, will be responsible for expanding and strengthening Nor1’s relationships with industry partners throughout the Middle East and...

Nor1 Launches Revolutionary Front Desk Insights Decision Platform
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Nor1 Launches Revolutionary Front Desk Insights Decision Platform

The hospitality industry’s most profitable upsell platform introduces Insights to address guest demand efficiently and enhance performance at the front desk Nor1, the global leader in hospitality upgrade, upsell, and merchandising technology, today announced the release of Insights Decision Platform, powerful technology for hotel managers to help them better understand guest demand at the front...