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Rainmaker VP to Participate in Panel Discussion at HSMAI ROC
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Rainmaker VP to Participate in Panel Discussion at HSMAI ROC

The Rainmaker Group today announced that Dan Skodol, the company’s vice president of revenue analytics, will participate in a panel discussion at HSMAI’s Revenue Optimization Conference, which will be held June 18-19 at the Minneapolis Convention Center in Minneapolis, MN. The company is a Platinum Sponsor of the event. Skodol will take part in the...

The Miami Beach Ordinance: Some Miami Hotels are Shortcutting the New Safety Mandate, But at What Cost?
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The Miami Beach Ordinance: Some Miami Hotels are Shortcutting the New Safety Mandate, But at What Cost?

“The statistics are beyond concerning, and it’s why I pushed for this necessary action to be undertaken by the City,” Miami Beach commissioner Kristen Rosen Gonzalez said in a news release. Safety doesn’t happen by accident. This ideology has seemingly assumed center stage across the hospitality industry over the last few months as hotel properties...

Finding the Right Guest Intelligence Platform
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Finding the Right Guest Intelligence Platform

Hotels that prioritize guest intelligence are in a better position to stay ahead of the competition and win the loyalty of the increasingly empowered guest All hoteliers face the challenge of truly understanding their guests, and intelligent data is the key to unlocking this understanding. While most brands rely on their PMS, CRM, and marketing...

Mobile is the Most Important Part of Your Hotel’s Guest Engagement Strategy –  Here’s Why
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Mobile is the Most Important Part of Your Hotel’s Guest Engagement Strategy – Here’s Why

In 2018, fashion retailers saw mobile purchases surge ahead of desktop signifying what will likely be a trend across industries (SalesCycle). Fifty-one (51%) percent of online fashion purchases were placed via mobile device, while desktop saw only 42.9%. In terms of demographics, a remarkable 75% of shoppers aged 18-34 bought clothes on smartphones compared with...

Don’t Settle: The Price You Pay When You Choose the Wrong Guest Engagement Texting Platform
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Don’t Settle: The Price You Pay When You Choose the Wrong Guest Engagement Texting Platform

Nordstrom was among the first clothing retailers to use texting to communicate with consumers in an effort to meld their online and physical experience. Not only can Nordstrom customers make purchases via text, but they can also reach sales associates directly without placing a call or waiting on hold. Lauded for its digital transformation, Nordstrom...

The Transformative Power of BI in the Hotel Industry
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The Transformative Power of BI in the Hotel Industry

“Perhaps the most critical component for success of the modern enterprise is its ability to take advantage of all available information both internal and external.”1 This quote captures the essence behind an increasing emphasis on business intelligence (BI) among the world’s top sectors. An emphasis that stems from the exponential growth of data now created...

Nor1 Launches Revolutionary Front Desk Insights Decision Platform
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Nor1 Launches Revolutionary Front Desk Insights Decision Platform

The hospitality industry’s most profitable upsell platform introduces Insights to address guest demand efficiently and enhance performance at the front desk Nor1, the global leader in hospitality upgrade, upsell, and merchandising technology, today announced the release of Insights Decision Platform, powerful technology for hotel managers to help them better understand guest demand at the front...

Surprising Ways Hotels Lose Repeat Business
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Surprising Ways Hotels Lose Repeat Business

For nearly a half-decade now, the hotel industry has buzzed about “authentic guest experiences.” It was its reaction to the growing success of Airbnb and its ability to deliver upon the theme of “Belong Anywhere,” where travelers who wanted to be insiders could engage with people and culture. But should hotels be trying to replicate...