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10 reasons why science-based revenue management trumps rules-based methods
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10 reasons why science-based revenue management trumps rules-based methods

At its core, revenue management is an art, as well as a data science discipline. In the past, hotel revenue managers relied on manual methods and rules-based systems to handle revenue management tasks. A rules-based system involved establishing a set of “rules” to generate revenue strategies for forecasting, inventory control, and rate setting. However, today’s...

Why Union Properties Are Finally Ready to Embrace Technology
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Why Union Properties Are Finally Ready to Embrace Technology

As far back as the 18th century, labor unions have been tasked with the responsibility of protecting the rights of workers around the globe and across various industries. In the case of hospitality, the Hotel Employees and Restaurant Employees Union (HERE) was formed in 1891 and, in 2004, HERE merged with the Union of Needletrades,...

Why Traditional Hotel Front Desk Upsell Is Not Enough
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Why Traditional Hotel Front Desk Upsell Is Not Enough

Unlike many tech companies, Drift, a conversational marketing platform, and Wistia, a video marketing company, are best known for their outstanding customer service. While many people still imagine tech companies as silent rooms full of introverted engineers (except those of us in tech, who know better), tech companies that rely on the ideal combination of...

Why Machine Learning is Critical to Effective Upselling
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Why Machine Learning is Critical to Effective Upselling

Upselling has traditionally been a guessing game. Trial and error. In fact, an article from not all that long ago suggested that the front desk should “gauge the needs of callers and walk-ins” then offer relevant upselling opportunities. In effect, asking the front desk to do something they aren’t really meant to do nor have...

What to Expect from HITEC Dubai 2019
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What to Expect from HITEC Dubai 2019

Within an industry as competitive as hospitality, keeping up with, or rather, remaining ahead of trends will ultimately decide a brand’s success. Those who fail to adapt and invest in those ideas and technologies which continue to move the needle and enhance the guest experience are sure to be left behind as our industry gears...

IDS Next Redefines the Hotel Property Management System with Upgrades to FX1
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IDS Next Redefines the Hotel Property Management System with Upgrades to FX1

FX1 goes beyond PMS to deliver industry’s most guest-centric all in one mobile-first system for hoteliers of all sizes and complexities to maximize efficiency and elevate service IDS Next, a leading global provider of next-generation technology solutions for the hotel industry, today announced enhancements to the FX1 platform including an Arabic-language version, and new modules...

Lessons Learned Deploying Panic Button Technology in the Largest Hotel in America
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Lessons Learned Deploying Panic Button Technology in the Largest Hotel in America

Hoteliers have no shortage of important differentiators to consider, both product and service-specific when vetting prospective technology. After all, the implementation of a new platform is far more than a simple, one-time investment. It is the decision to establish an on-going partnership with that technology vendor. These same considerations exist in the realm of employee...

Mobile Devices and Their True Impact on the Hotel Industry
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Mobile Devices and Their True Impact on the Hotel Industry

The next time you leave your home, take a look around you. As you scan your surroundings, I want you to look for a common theme; what do most passerby’s have in common? Today, we exist within a revolution. The mobile revolution, to be precise. That common theme I just asked you about? It is...

How Hotels Can Overcome the 3 Worst Guest Pain Points
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How Hotels Can Overcome the 3 Worst Guest Pain Points

There is little debate that guests today are more ‘experience-loyal’ than ‘brand-loyal,’ and guest experience is quickly becoming a far more influential factor in building guest satisfaction, revenue, and loyalty. Yet, many hotels are blowing it with long lines, slow responses, maintenance issues, poor service quality control, and unhelpful or uninformed staff. Another problem lies...

4 Big Reasons Increasing Small Groups & Meetings Business is a Win-Win for Your Venue
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4 Big Reasons Increasing Small Groups & Meetings Business is a Win-Win for Your Venue

Hoteliers, we have news for you. Prioritizing group business pays, quite literally. We all know the formula. More bookings translate to more revenue. More revenue (and an influx of happy guests) lays the foundation for a long-term, successful hotel property. But are all bookings created equal? Not necessarily. While transient business is, undeniably, an integral...