WHY IT RATES: The addition of TravelClick significantly enhances Amadeus’ presence in the hospitality industry, broadening its product portfolio and its global presence —Mia Taylor, TravelPulse Senior Writer.
Amadeus today announced that it has completed the $1.52 billion acquisition of TravelClick from Thoma Bravo.
The acquisition marks an important step in the hospitality sector for Amadeus, which has a portfolio of innovative solutions serving hotels and chains of all sizes worldwide.
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“The addition of TravelClick significantly enhances our presence in the hospitality industry, not only broadening our product portfolio but also our know-how and global presence,” said Luis Maroto, president and CEO of Amadeus. “In a highly fragmented market, Amadeus now has the people and the technology to help all hoteliers rise to the challenge of delivering a great experience for their guests.”
TravelClick will become part of Amadeus’ Hospitality customer unit, which will be led by Francisco Pérez -Lozao. Initially, TravelClick will be a distinct entity within the unit maintaining the acquired company’s brand, which will be known as ‘TravelClick, an Amadeus company’.
“There’s a huge opportunity in the hospitality market for a technology provider that can unite separate systems and give hoteliers a single view of their guests, in turn allowing them to serve the customer better, drive new revenue opportunities and manage their costs,” said Pérez-Lozao. “That is our ambition for the industry and we’re excited to bring the TravelClick team on board and start working together to that aim.”
TravelClick, which is based in New York City, is a leading hospitality global provider that serves more than 25,000 customers across 176 countries. It provides innovative cloud-based solutions, including an independent and mid-size hotel Central Reservation System (CRS) and Guest Management Solution (GMS), as well as business intelligence and media solutions. This portfolio gives hotels distribution reach across all channels, both digital and traditional. It also allows them to improve digital interaction with guests, increase revenues and performance, reduce costs and create a strong brand.
As part of the acquisition, approximately 1,100 TravelClick employees will transfer to Amadeus with immediate effect.
Amadeus’ acquisition of TravelClick has now received all necessary regulatory approvals, including competition clearance in all relevant markets.
SOURCE: Amadeus press release