Hotels near college campuses are looking to students to fill vacant rooms as the coronavirus pandemic casts uncertainty over the fall semester and demand from travelers remains depressed. From Syracuse, New York, to Bloomington, Indiana, hotels are becoming an option for students whose families are looking for an alternative to dorm or off-campus housing this fall. Although the option is...

Though many hotels are undertaking cost rationalization to get ready for the after-effects of the COVID-19 lockdown, this is not the time for hoteliers to pause marketing which would end up severely impacting their recovery. Instead, they need to use marketing strategically and in a targeted fashion. Each hotel chain or independent hotel should devise their marketing strategy for 2...

Registration is now open for the 2021 HotelTechAwards (www.hoteltechawards.com), the industry’s only data driven awards platform that recognizes best of breed hotel technology companies who win in the eyes of the judges that matter most – their customers. Last year’s 2020 HotelTechAwards Winners included top hotel technology companies such as Mews Systems, Revinate, IDeaS Revenue Solutions, OTA Insight and ASSA...